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Innaloo 35 Odin
35 Odin Road was once part of a much larger holding and remained in the same family’s ownership for decades. The original owner appears to have held both 35 and 39 Odin Road from the time they were built in the 1960s, retaining them as a single long-term family asset until they were eventually sold.
The house at No. 35 was constructed in the mid-1960s and sat on a substantial 961m² block. Over time, the site developed into a mixed residential arrangement, with a large main dwelling and two self-contained duplex units to the rear, known as 35A and 35B.
Rental history
The main house was a sizeable residence by suburban standards. The duplexes were more modest, each configured as two-bedroom, one-bathroom dwellings. Both duplex units were actively rented for many years, appearing repeatedly in rental listings:
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35A was listed for rent in August 2013 and leased by October that year.
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35B was advertised in February 2009, February 2010 and November 2011
By around 2015, occupancy declined and the buildings became unoccupied. Neighbours later reported increasing issues with vandalism, dumping and antisocial behaviour as the vacant buildings deteriorated.
Vacancy and deterioration
On 13 February 2021, No. 35 was sold to a new owner as part of a combined transaction with neighbouring No. 39 for $2.15 million. Despite the change in ownership, the buildings remained vacant and continued to deteriorate.
After sustained complaints from local residents, the City of Stirling issued notices requiring the site to be secured. Fencing was installed and later, further requests were made to remove rubbish and hazardous materials from the site (p14).
Demolition and future use
A demolition permit for both 35 and 39 Odin Road was granted in May 2023. Demolition works were carried out in July 2023, bringing an end to the original house and duplexes after nearly sixty years.
As of 29 December 2025, the now-vacant land at 35 Odin Road is listed for sale again by Expressions of Interest, promoted as a “terrific development opportunity.” The listing highlighted its Development zoning, with an anticipated shift to Mixed Use zoning by mid-2026, a change that would allow a broader range of future development options, subject to council approval.
Innaloo 39 Odin
While No. 39 Odin Road doesn’t have a clearly recorded construction date, the site’s history stretches further back than its neighbour at No. 35.
The shop building that later became Cosentino’s Continental Deli, also known locally as “Cosies on Odin Road,” appears to have been constructed before 1953. The deli tends to be remembered as a well-known local stop for European-style goods, operating as a small, community-focused business rather than anything like a large retail outlet.
The rest of the site evolved alongside it. By 1961, a large house and a duplex pair had been constructed on the large 1,686m² block. Like No. 35, the property remained with the same family for decades and combined residential and small-scale commercial use, a common arrangement in mid-20th-century Perth. This was particularly the case among European migrant families on large original lots and areas transitioning from semi-rural or market-garden use to suburbia.
Serving the Shop
It appears that Jolley Good Food, which was registered as a trading name between 22 March 2000 and 25 November 2003, may have operated from the former Cosentino’s Continental Deli shop.
A later takeaway business, Goodbites Food to Go, was registered from 7 February 2003 to 20 March 2006. Although the business name had been cancelled, signage for Goodbites can still be seen in Google Street View imagery dated December 2007, by which time the shop had already closed. The premises remained vacant thereafter, until it was repurposed as a display office for the Drift Apartments development around March 2018.
Property Listings and Sales History
From March 2014, No. 39 was marketed through listings that focused on its development potential rather than its existing buildings.
March 2014: Raine & Horne North Perth list the site for private treaty at $4.2 million, advertising 2,648m² with extensive frontage and existing improvements including a duplex, old shop and large house on two titles.
January and August 2019: The site appears again in short-lived listings by Capital Property Marketing WA Nedlands, at times, marketed separately from No. 35.
June 2020: Realmark Coastal North Beach lists the property at $2.3 million, highlighting an already-approved development for a four-storey building, comprising 59 apartments and 581m² of commercial space.
13 February 2021: No. 39 is sold alongside No. 35 for a combined price of $2.15 million.
Redevelopment Today
Unlike its neighbour, No. 39 has since seen new planning activity. A month after demolition cleared the site, Germano Designs lodged a development application on behalf of the owner on 25 August 2023 for a childcare centre and fast-food outlet, with an estimated development value of $2.7 million. The proposal was approved on 9 January 2024.
Conditions of approval required the planting and long-term maintenance of four Advanced Trees, along with landscaping works prepared by Childscapes, a specialist firm that designs outdoor environments for childcare centres, focusing on play-based, nature-oriented landscapes.
After more than 11 years, redevelopment at No. 39 may finally be set to begin.
Drift Apartments
Drift Apartments was not limited to a single address. Although it was often marketed through the sales listing for just No. 35, the proposal related to the combined 35–39 Odin Road site, which together formed part of a much larger original landholding.
Development approval
Formal approval for Drift Apartments was granted by the Joint Development Assessment Panel (JDAP) in April 2017. The approved scheme comprised:
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a four-storey building
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59 apartments
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581m² of ground-floor commercial space
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two commercial tenancies.
Selling the vision
Marketing for Drift Apartments began early and aggressively. In November 2017, No. 35 Odin Road was listed for sale with promotional material inviting buyers to a “sneak peek” of the proposed development. Apartments were advertised from $349,000, complete with architectural branding, layouts and lifestyle features, even though the project had not been financed or started.
The development promised:
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rooftop entertaining areas with BBQ facilities
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a central garden atrium with edible plants
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wash-down areas for surfboards
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stone benchtops and timber flooring
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electric vehicle charging stations
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integrated solar power.
The Drift Apartments website appears to have launched in January 2018 but had been taken down by late November.
Sales listings continued to reposition the site as a development opportunity through 2019 and 2020, with changes in both sales agents and pricing strategies. At one point, the site was marketed in the “mid-to-high $2 million” range, before reverting to a private treaty sale. Private treaty means the property is sold through direct negotiation, rather than by auction. This shift indicates that the site was being offered as a single development opportunity, rather than as a completed or partially delivered project.
The sales reality told a different story. Of the 59 apartments shown on the availability schedule, only one (Unit 39), was marked as sold.
By around 2020, the vacant buildings on the site had become a serious issue for neighbours. Reports included vandalism, dumping and even the collapse of a shed that had been occupied by a homeless man. Residents repeatedly contacted the City of Stirling requesting action (p.14).
Council intervention escalated over time:
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fencing was required in August 2020
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rubbish and hazardous materials were ordered to be removed
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a demolition pathway was agreed with the owner
Demolition permits for both 35 and 39 Odin Road were issued in May 2023 and demolition was carried out in July.
Drifting nowhere
Drift Apartments never progressed beyond marketing material, renders and approvals. What remains today is only a paper trail of listings, approvals, complaints and ultimately, demolition, illustrating how easily a development can look “real” without ever moving beyond paper.
Despite the approval, no construction ever commenced. Under planning rules, approvals must be “substantially commenced” within a set timeframe, which means real construction activity, not just fencing or land clearing. As a result, the Drift Apartments approval lapsed on 21 April 2022.
